antoine, a product manager at itiwit

Antoine, product manager at itiwit

An interview with Antoine, a Product Manager for the stand-up paddleboard family

antoine, a product manager at itiwit

Who are you?

"A watersports enthusiast. I have always enjoyed sailing, windsurfing, kitesurfing, surfing and, of course, stand-up paddleboarding. An SUP company for sports enthusiasts, I started at Decathlon on a work-study placement as a department manager, and then had the opportunity to manage two beautiful stores in the South of France. And now, the absolute dream for an enthusiast: I design the products"

What do you do at itiwit?

"Product Manager.
I observe and listen to the enthusiasts to understand how they use our products, or those of other brands.
Trying to improve their experiences on the water by continuously modifying our products and developing NEW ones.
I also listen to those who do not engage with watersports in order to find out what to create to get them on the water: new products or new services, all is possible."

What do you like about stand-up paddleboarding?

"The freedom of being on the water in a calm place far from everyone else.
We can leave our every day worries behind on land and enjoy the simple fact of being able to move freely on the water. This sport is also enjoyed on the sea, lakes or rivers, so pretty much everywhere and all year round."

Your fondest memories

"A 350 km race along the Dordogne with my younger brother on a tandem Stand-up Paddleboard"

Your favourite itiwit products

  • buoyancy aid belt

    Compact stand-up paddle board

  • your favourite itiwit product

    Tandem stand-up paddle board